Instagram Without Followers – A New Start.
After a couple of emails at the weekend and today concerned that my Instagram has seemingly “been hacked”. I decided I write my reply openly, for everyone to read. To gain more understanding of why I’ve deleted Instagram.
“Thanks for the concern, though it seems you didn’t read the single new post!
I chose to delete my Instagram account and start again. This is for a variety of reasons – the majority of which are listed below.
I decided moving forward a rebrand would be far more beneficial to me and the brands I work with.
I’ve been thinking a lot on the subject recently. I’ve really lost taste in Instagram & Facebook and the way my accounts have been running. My followers are completely disengaged and I haven’t been enjoying the content I’ve been posting. I feel like I’ve been posting for the sake of it and it’s gone completely flat. And that’s completely against everything I stand for.
So I’ve decided to reset my Instagram, keep the same handle and go back to zero followers. In the hope of building a more authentic approach, true to my character, with an engaged following, be it small or large. Do more of what I love and create original content through my photography business, and train/race hard for the love of it as I always have regardless of social media.
I have a lot more to offer any brand than a few Instagram followers – though it seems that’s all people are interested in. Being a content creator, an active community member offline, one of the countries top age group athletes and still only 25 all seems to get overlooked for a single number. A number of disengaged followers. Why are we so trapped by this?
Therefore I took the decision to start again. Though short term I may lose relationships, support or exposure. Long term I’ll forge more valuable ones and be in a better place. I’ll be able to work with people that share my values, believe in my journey and have faith in me as a person.
It wasn’t a decision I took lightly, though I’m sure you’ll understand.”
Jack
And I’ll finish with one of my favourite quotes:
“It’s much better to walk alone, in the right direction, than to follow the herd, walking in the wrong one”.
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